Soft Services Brand Identity 2021

Description

This brand identity showcase for Soft Services features product packaging alongside a branded pattern background. The vertical composition highlights a textured beige product box with embossed white lettering and water droplets glistening across the scene. Designed with contributions from Decade, Ella Webb, Mariano Pascual, Pete Gamlen, Anemone Works, and Doris Dev, the imagery presents a clean, minimalist commercial aesthetic. The neutral colour palette and typography emphasize modern product presentation and graphic design execution.

Style

Vertical, Commercial, Clean, Minimalist

Industries

Cosmetics

Color

Background

Solid Colour

Context

E-commerce / Product