SKIMS Cold Weather Fall 2024 Ad Campaign 2025

Description

Captured by photographer Hugh Wilson with styling by David Friend, this campaign image for SKIMS features model Tashi Cheodak posing in a snowy winter setting. The subject wears a cream-colored zip-up romper paired with matching knit leg warmers, voluminous faux fur boots, and a matching furry headband. Makeup by Esther Foster enhances the look against a dark, nocturnal forest backdrop filled with tall pine trees and a snow-covered ground. The vertical composition utilizes dramatic, cool lighting to evoke an atmospheric, cold-weather narrative.

Style

Editorial, Vertical, Moody, Cool

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Forest

Context

Advertising Campaign