Selfridges Selfridges - Lunar New Year Campaign 25 2025

Description

This fashion campaign image for the Selfridges Lunar New Year 25 project features a model seated centrally within a row of plush red velvet cinema seats. The model wears an intricate sequined dress paired with patterned tights and black heels, holding a small embellished handbag in one hand. The background consists entirely of matching red theatre seating with small brass-rimmed drink holders on stands in the foreground. The lighting is warm and directional, accentuating the textures of the sequined garment and the rich red monochrome environment.