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Model Apple Martin in a white lace dress seated on a fallen log in a lush forest for the Self-Portrait Fall-Winter 2025 campaign.

Self-Portrait Fall-Winter 2025 Campaign 2025

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Apple Martin is captured outdoors in a woodland setting for the Self-Portrait Fall-Winter 2025 campaign, photographed by Ryan McGinley with styling by Mel Ottenberg. She wears a white dress featuring delicate lace sleeves and bodice detailing, sitting barefoot atop a moss-covered fallen tree trunk. The natural forest background consists of dense trees and foliage under soft ambient daylight. Several colorful branded sticker graphics are overlaid near the corners of the composition. The overall aesthetic is editorial and natural, highlighting contemporary fashion within a rustic outdoor environment.