Saint Laurent Pre-Fall 2025 Ad Campaign 2025

Description

This image from the Saint Laurent Pre-Fall 2025 ad campaign, photographed by Mert Alas, captures model Kate Moss reclining in the passenger seat of a classic white convertible car. She wears dark sunglasses with her head tilted back against the seat headrest, enjoying the open air as the vehicle travels along a highway with a concrete barrier and distant hills in the background. The natural daylight accentuates the smooth lines of the white automobile body and the dark interior upholstery. The composition emphasizes a candid, cinematic moment set against an outdoor roadside environment.

Style

Horizontal, Cinematic, Clean, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Road

Context

Advertising Campaign