Saint Laurent Pre-Fall 2025 Ad Campaign 2025

Description

This monochrome fashion campaign image for Saint Laurent Pre-Fall 2025 features models Kate Moss and Chloë Sevigny submerged in an outdoor swimming pool in Los Angeles. Photographed by Mert Alas under the creative direction of Anthony Vaccarello, the composition captures both women wearing dark sunglasses and black swimwear against a sunlit natural backdrop of foliage. The high-contrast black and white grading emphasizes rich textures and sharp architectural lines around the pool coping.

Style

Editorial, Horizontal, Cinematic, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Outdoor Pool

Context

Advertising Campaign