Saint Laurent 'An Ordinary Day' 2025 Ad Campaign 2025

Description

This still life photograph for Saint Laurent's 'An Ordinary Day' ad campaign, directed and photographed by Martin Parr, captures a vibrant assortment of eclectic objects arranged on a checked tablecloth. A decorative silver goblet overflows with glossy beaded necklaces in rich earth tones, blacks, and metallics. In the background, a whimsical collection of vintage toys including a toy dinosaur and small figurines is visible alongside bicycle wheels, creating a lively flea-market aesthetic. Natural daylight illuminates the scene, highlighting the textures of the beads, metal stands, and painted plastics. The playful composition reflects Parr's signature observational documentary style translated into a high-fashion context.

Style

Documentary, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign