BrandRabanne x H&M
Project2023 Ad Campaign

Rabanne x H&M 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A fashion campaign image for the Rabanne x H&M 2023 collaboration, photographed by Craig McDean with creative direction by Julien Dossena. Model Rianne Van Rompaey walks in profile across a ground of terracotta-red sand as playing cards scatter through the air. She wears a silver and gold metallic paillette disc mini dress paired with a matching disc headpiece and pointed gold metallic boots. The studio backdrop features a warm, rich gradient transitioning from amber orange down to a shadowed horizon.
Style
Horizontal, Commercial, Surreal, Warm
Techniques
Soft Light
Industries
Designer Fashion
Color
Silver (metallic) (60%)
Gold (30%)
Background
Set-dressed
Context
Advertising Campaign





