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Two models standing on a sandy terrain against a sunset sky for the Rabanne x HM campaign photographed by Craig McDean

Rabanne x H&M 2023 Ad Campaign 2023

Associated creatives

Tags

Description

This image from the 2023 ad campaign for Rabanne x H&M features models Anok Yai and Noma Han styled by Marie-Amélie Sauvé. Photographed by Craig McDean with lighting by DoP André Turpin and set design by Andy Hillman Studio, the scene captures two models standing on a warm sandy terrain against a gradient sunset background. The subject on the left wears a full-length metallic silver sequined dress, while the model on the right wears a patterned tunic and matching trousers with large geometric earrings. The composition employs a vertical framing style with rich warm tones, highlighting texture and sleek styling.

Style

Vertical, Commercial, Warm, Golden Hour

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Silver (50%)
Rust (50%)

Background

Sand Dunes

Context

Advertising Campaign