P&T Knitwear Brand Identity 2023

Description

This brand identity project for P&T Knitwear showcases a collection of typographic stickers and signage elements arranged against a dark flat background. The composition includes bold rectangular labels with contrasting color schemes featuring text such as 180 Orchard St, P&T Knitwear, A Novel, Read Good Books, and Non-Fiction. Designed by Pràctica with photography by Casey Steffens and motion by Dani Avila, the clean layout highlights the graphic system and distinctive typography. The high-contrast visual approach emphasizes the bold lettering and clean geometric alignment of the brand assets.

Style

Horizontal, Commercial, Clean, Graphic

Industries

Digital Media & Publishers

Color

Background

Black Seamless

Context

Advertising Campaign