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BrandPrimo
ProjectBrand Identity
Storefront exterior of Primo featuring black pixelated PIZZA tiles on a white tiled wall, street signs, and large windows

Primo Brand Identity 2017

Associated creatives

Never Now
Never NowGraphic Design

Tags

storefront exteriorstorefrontbuilding exteriorpizza signagepixelated tilesblack tileswhite tilesprimo signagebuilding facade

Description

This image presents the exterior storefront of Primo as part of a brand identity project featuring graphic design by Never Now. The building facade combines a white tiled lower wall with bold black pixelated tiles spelling the word PIZZA. Green lettering spells Primo above the entrance canopy, complemented by street name signs for Candy Street and High Street on the left. Large glass windows reveal interior details, and a small neon sign glows near the doorway.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

Restaurants

Color

Jet Black (30%)
Pure White (50%)
Forest Green (20%)

Background

Residential Building

Context

Advertising Campaign