Primo Brand Identity 2017

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A close-up photograph displays a white corrugated pizza box featuring vibrant green branding and illustrations for Primo. The box is set upon a light marble countertop with sharp, directional lighting casting defined shadows. Green typography includes the brand name Primo, website details, address information, and playful illustrative elements like a pointing hand and abstract shapes. The design work was executed by graphic design studio Never Now as part of the brand identity project.