BrandPrada
ProjectSpring 2024 Ad Campaign

Prada Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This black and white portrait features Troye Sivan wearing a textured, dark sweater with metallic grommet details over a crisp white collared shirt for the Prada Spring 2024 ad campaign. Photographed by Willy Vanderperre with creative direction by Ferdinando Verderi, the composition captures the subject from the chest up with clasped hands resting centrally in the frame. The lighting is soft and directional against a solid dark grey seamless background, creating high contrast and subtle tonal gradients. The image exhibits clean studio production values and sharp focus, characteristic of contemporary high-fashion editorial campaigns.
Style
Editorial, Vertical, Monochrome, Clean
Industries
Luxury Fashion Houses
Color
Charcoal (70%)
Pure White (30%)
Background
Grey Seamless
Context
Advertising Campaign







