BrandPrada
ProjectSpring 2024 Ad Campaign

Prada Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from the Prada Spring 2024 ad campaign, photographed by Willy Vanderperre with creative direction by Ferdinando Verderi, features a model wearing a tailored black button-down shirt and a heavily textured fringed skirt. The subject holds a structured black handbag while posing against a clean, unbroken white background. The monochromatic composition highlights sharp tailoring, dramatic shoulder proportions, and rich fabric details under studio lighting. The image exemplifies high-fashion commercial portraiture with precise art direction.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (100%)
Background
White Seamless
Context
Advertising Campaign







