Logo
  • Home
  • ·Media
  • ·Prada Holiday 2025 Campaign Editorial by Glen Luchford
BrandPrada
ProjectHoliday 2025 Ad Campaign
Maya Hawke in a pink dress standing beside a black car carrying a pine tree, with Letitia Wright leaning out the car window.

Prada Holiday 2025 Ad Campaign 2025

Associated creatives

Miuccia Prada and Raf Simons
Miuccia Prada and Raf SimonsPrada Creative Directors
Ferdinando Verderi
Ferdinando VerderiCreative Director
Glen Luchford
Glen LuchfordPhotographer
Maya Hawke
Maya HawkeModels
Damson Idris
Damson IdrisModels
Louis Partridge
Louis PartridgeModels
Letitia Wright
Letitia WrightModels
and Li Xian
and Li XianModels

Tags

maya hawkeletitia wrighttwo women posingpink dressgreen handbagblack carpine tree

Description

This cinematic fashion editorial image from the Prada Holiday 2025 ad campaign was photographed by Glen Luchford. The scene features Maya Hawke wearing a light pink short-sleeved dress while holding a vibrant green handbag, standing alongside a vintage black car with a snow-covered pine tree strapped to the roof. Inside the car, Letitia Wright leans out through the window, resting her arms on the door frame. The background reveals a snowy forest with bare trees under an overcast sky. The composition captures a moody, narrative atmosphere with natural lighting and rich, realistic textures.

Style

Editorial, Horizontal, Cinematic, Desaturated

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Blush (30%)
Forest Green (30%)

Background

Forest

Context

Advertising Campaign