BrandPotluck
ProjectBrand Identity

Potluck Brand Identity 2024
Associated creatives
Tags
Description
This brand identity showcase presents a digital interface design for Potluck, created under the Brand Identity project. The layout features striking, high-contrast typography with a bold yellow header and black lettering. Below the header, a photograph displays a person using tongs to stir dark red noodles in a stainless steel pan set on a gas stovetop next to marble countertops, salt and pepper shakers, and glass jars. A vibrant pink rounded rectangle contains text prompting users to shop Korean pantry staples. The design incorporates distinct graphic elements, web navigation links, and textured surfaces.
Style
Horizontal, Commercial, Graphic
Industries
CPG / Packaged Food
Color
Golden Yellow (40%)
Hot Pink (20%)
Jet Black (20%)
Context
Website / Web