Potluck Brand Identity 2024

About

This brand identity showcase presents a digital interface design for Potluck, created under the Brand Identity project. The layout features striking, high-contrast typography with a bold yellow header and black lettering. Below the header, a photograph displays a person using tongs to stir dark red noodles in a stainless steel pan set on a gas stovetop next to marble countertops, salt and pepper shakers, and glass jars. A vibrant pink rounded rectangle contains text prompting users to shop Korean pantry staples. The design incorporates distinct graphic elements, web navigation links, and textured surfaces.