BrandPark Lane hotel
ProjectBrand Identity

Park Lane hotel Brand Identity 2022
Associated creatives
Tags
Description
This image showcases a custom drawstring pouch designed as part of the brand identity project for Park Lane Hotel by Mother Design. The pouch features a pale grey fabric surface patterned with bold black typographic graphics and is gathered by a thin black cord. It rests on a mottled background characterized by organic, dappled light and shadow play. The composition is clean and focused, highlighting the tactile qualities of the textile design and the graphic interplay of the brand assets.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Typography
Color
Light Grey (70%)
Jet Black (30%)
Background
Fabric Texture
Context
Advertising Campaign, E-commerce / Product