BrandPark Lane hotel
ProjectBrand Identity

Park Lane hotel Brand Identity 2022
Associated creatives
Tags
Description
This graphic design project for the Park Lane hotel by Mother Design features a series of vertical social media story frames set against a textured natural moss background. The layout incorporates cream-bordered panels with distinctive arched windows displaying illustrated nature scenes and serif typography. The central panel reads "MEET ME AT THE PARK" in bold sans-serif text over a textured monochrome graphic, while the flanking panels display "PARK" and "LANE" above and below botanical and wildlife illustrations. The cohesive visual system blends bespoke lettering with atmospheric pastoral artwork.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Hotels
Color
Cream (70%)
Jet Black (30%)
Background
Fabric Texture
Context
Social Media / Short Form Video