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  • ·Oysho Running Capsule S26 Campaign by Jonathan Conts
BrandOysho
ProjectRUNNING CAPSULE S26
A woman runs away from the camera across a chalky white quarry landscape wearing a white t-shirt and pale blue bike shorts.

Oysho RUNNING CAPSULE S26 2026

Associated creatives

Jonathan Conts
Jonathan ContsPhotographer
Ramon Ros
Ramon RosFashion Editor/Stylist
Egon Crivillers
Egon CrivillersHair Stylist
Paco Garrigues
Paco GarriguesMakeup Artist
Aina Mejias Casademunt
Aina Mejias CasademuntProducer
Erin Eliopulos
Erin EliopulosModel

Tags

woman runningfemale runnerrunnererin eliopuloswhite graphic tshirtwhite tshirtlight blue biker shortsblue cycling shortsbiker shortsrunning shoes

Description

Model Erin Eliopulos is captured from behind running across a sun-drenched, white chalk quarry under a clear blue sky for Oysho's Running Capsule S26 campaign. She is styled in athletic performance wear featuring an oversized white graphic t-shirt, pale blue cycling shorts, a dark running belt pack, and running sneakers with white crew socks. Direct, bright midday sunlight casts a sharp, distinct dark shadow in front of her as she moves across the open terrain.

Style

Vertical, Commercial, Action

Techniques

Hard Light

Industries

Sportswear

Color

Pure White (50%)
Powder Blue (30%)

Context

Advertising Campaign