Ouch Brand Identity 2025

About

This lo-fi video clip was created for the Brand Identity project by Ouch, featuring graphic design by Studio Oker, illustration by Morten Kantsø, and photography by Henriette Heimdal. The sequence centers on a small framed moving image showing an outdoor grassy athletic field with a figure in motion, displayed on a pale backdrop. Below the central frame, italicized typewriter text reads fig. 1b ouch. The aesthetic utilizes nostalgic lo-fi techniques and grain.