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Brand
Ouch
ProjectBrand Identity
Man from behind wearing a white t-shirt with green illustration and a white baseball cap against a graphic background.

Ouch Brand Identity 2025

Associated creatives

Studio Oker
Studio OkerGraphic Design
Morten Kantsø
Morten KantsøIllustration
Henriette Heimdal
Henriette HeimdalPhotography

Tags

man in white t shirtwhite t shirtt shirtman wearing baseball capbaseball capgreen illustrationgraphic t shirt

Description

This image showcases a brand identity project for Ouch, featuring a photograph captured from behind by Henriette Heimdal, with graphic design by Studio Oker and illustration by Morten Kantsø. A man stands facing away from the camera, wearing a plain white t-shirt adorned with a distinctive green line illustration on the back. He also wears a white baseball cap featuring subtle green branding. The background consists of a clean white surface with matching green abstract graphic elements, complementing the apparel. The composition highlights the streetwear aesthetic under clean natural lighting conditions.