One Medical Brand Identity 2019

Description

An outdoor billboard advertisement for One Medical is displayed prominently above an urban street scene featuring multi-story brick buildings, green trees, and blurred traffic. The billboard features clean white and green panels with typography reading Care thats not one-size fits all, alongside a graphic of a hand against a solid green background. The surrounding streetscape includes traditional urban architecture with numerous windows and commercial signage at street level. Natural daylight illuminates the scene, capturing a realistic urban advertising display. Moniker contributed graphic design to the project.