One Burger Brand Identity 2025

Description

A street photography editorial shot for the One Burger brand identity project, photographed by Benoit Florencon with graphic design by The New Company. The image captures a man holding several bright orange and white branded take-out bags that obscure his face, wearing a dark shirt and a cap. He stands on an urban street with a car parked on the left and a scooter visible in the background near a building facade. The composition uses natural light and an authentic, documentary-style approach to highlight the brand packaging.

Style

Editorial, Horizontal, Warm, Gritty

Techniques

Analogue / film, Natural light

Industries

Fast Food

Color

Background

Street

Context

Advertising Campaign, Editorial