Brand
ProjectNike x Travis Scott

Nike Nike x Travis Scott 2025
Associated creatives
Tags
Description
This striking campaign image for Nike x Travis Scott features Travis Scott and models captured in dramatic silhouettes against a luminous background. Shot by photographer Thibaut Grevet with styling by Nick Royal and Peri Rosenzweig, the composition highlights explosive particles bursting around the figures as they move. The lighting creates a high-contrast backlit effect that emphasizes form and motion. The footwear and apparel details are integrated into the energetic composition.
Style
Editorial, Vertical, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
Sportswear
Color
Jet Black (70%)
Pure White (30%)
Background
White Seamless
Context
Advertising Campaign
