Nike Nike x Travis Scott 2025

Description

This high-angle editorial campaign image for Nike x Travis Scott, captured by photographer Thibaut Grevet with styling by Nick Royal and Peri Rosenzweig, presents a striking overhead composition. Numerous figures are captured seated in a structured, grid-like arrangement across a textured ground plane, casting distinct shadows. The monochrome aesthetic emphasizes the graphic distribution of bodies throughout the frame, highlighting the precise art direction and conceptual framing. The piece carries a moody and rhythmic register, executed with sharp clarity and deliberate positioning.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film

Industries

Sportswear

Color

Background

Concrete Texture

Context

Advertising Campaign