Nike NIKE PUFFER 2025 2025

Description

This commercial campaign image for Nike features entertainer Karina Yu Jimin modeling a white puffer jacket, white sports bra, and matching trousers. Shot by photographers Suzie & Leo with movement direction by Simon Donnellon, the subject poses dynamically amidst atmospheric mist and smoke against a dark background. Bold red typography reading Swoosh Puffer overlays the lower portion of the frame. The lighting is dramatic and low-key, highlighting the texture and sheen of the outerwear apparel.

Style

Vertical, Commercial, Moody, Clean

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Background

Black Seamless

Context

Advertising Campaign