MUTHA Brand Identity 2020

About

This outdoor poster campaign for MUTHA showcases brand identity design pasted across an industrial concrete wall. The display features bold black typography proclaiming IT IS INCREDIBLE WHAT THEY CAN DO alongside the MUTHA brand name. Interspersed among the text are photographic panels displaying blue cosmetic bottles, skincare products, and still life arrangements. The composition blends graphic design elements with product photography in an urban street setting.