BrandMercedes Benz

Mercedes Benz 2026 Mercedes VLE Launch Campaign 2026
Associated creatives
Tags
Description
This advertising campaign image for the Mercedes Benz 2026 VLE launch features tennis star Roger Federer standing outdoors next to a dark electric vehicle. He wears a tan overshirt, a white t-shirt, trousers, and white sneakers, posing beside a small fluffy dog on a paved driveway. In the background, a modern multi-level concrete house with lime green architectural accents and large garage doors is surrounded by landscaped garden beds and flowering plants. Editorial typography and branding elements appear in the upper corners and along the margins of the composition under clear daylight.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
Electric / EV
Color
Camel (50%)
Pure White (30%)
Jet Black (20%)
Background
House
Context
Advertising Campaign
