ProjectBrand Identity

McMaster Museum of Art Brand Identity 2021
Associated creatives
Tags
Description
Two exhibition posters designed by Underline Studio for the McMaster Museum of Art brand identity project are displayed side by side against a solid black background. The poster on the left features bold black sans-serif typography reading PERIPHERAL VISION(S) on a bright yellow background, accompanied by a small illustrative inset. The poster on the right features dark typography reading IT IS FROM HERE THAT THE WORLD UNFOLDS on a light grey background with a colourful portrait inset at the bottom. Both posters incorporate clean modernist typography, asymmetrical negative space, and the MMA museum monogram at the lower corner.