Various Campaigns Mariacarla x Acqua FIUGGI 2026

Description

This commercial campaign photograph for Acqua FIUGGI, titled Mariacarla x Acqua FIUGGI, features model Mariacarla Boscono. The split composition juxtaposes a tight, submerged close-up of the model's eyes and face on the left with a sleek glass mineral water bottle centered against a dark background on the right. Bold white typography reading FIUGGI spans across the vertical division between the two frames. The lighting is moody and controlled, highlighting the transparency of both water and glass. Axel Morin directed and photographed the project, featuring creative direction by Fedra Malara and styling by Ramona Tabita.

Style

Horizontal, Commercial, Moody

Techniques

Low-key / chiaroscuro

Industries

Beverages

Color

Context

Advertising Campaign