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Close-up of a gold ring embedded inside a sculpted piece of ice against a dark background for Maison Margiela.

Maison Margiela Holiday 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This image for the Maison Margiela Holiday 2025 Ad Campaign, photographed by Frank Lebon with creative direction by Glenn Martens, features a fine jewellery piece as the central hero object. A gold ring is embedded within a jagged, translucent block of ice that catches sharp highlights. The dark background contrasts with the glowing ice, creating a dramatic and sculptural composition. Visible brand typography reads Maison Margiela Paris across the centre of the frame. The close-up perspective emphasizes the tactile textures of ice and metal.

Style

Vertical, Commercial, Glossy, Raw

Techniques

Macro

Industries

Jewellery

Color

Gold (100%)

Context

Advertising Campaign