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  • ·Maison Margiela Holiday 2025 Campaign Editorial
BrandMaison Margiela
ProjectHoliday 2025 Ad Campaign
Model wearing an ivory floor-length gown and blue face mask stands in front of fans blowing paper scraps in a white studio space.

Maison Margiela Holiday 2025 Ad Campaign 2025

Associated creatives

Glenn Martens
Glenn MartensMaison Margiela Creative Director
Frank Lebon
Frank LebonPhotographer & Director
Nizar Marzouki and Wali
Nizar Marzouki and WaliModels
Robbie Spencer
Robbie SpencerStylist
Tom Wright
Tom WrightHair
Thierry Do Nascimento
Thierry Do NascimentoMakeup
Anita Bitton
Anita BittonCasting Director

Tags

woman wearing ivory gown

Description

A high-fashion editorial image from the Maison Margiela Holiday 2025 campaign features a single model wearing a structured, floor-length ivory gown with subtle diagonal seaming. The model's face is obscured by a sheer blue mask, creating an avant-garde aesthetic. Surrounding the subject, small pieces of paper are caught in a breeze generated by two fans visible in the background, adding dynamic motion to the scene. The setting is a minimalist white photo studio, providing a clean, bright environment. The composition focuses on the figure's verticality and the contrast between the smooth fabric of the dress and the chaotic movement of the paper.

Style

Editorial, Cinematic

Techniques

Studio strobe

Industries

Luxury Fashion Houses