BrandMaison Margiela
ProjectFall 2025 Ad Campaign

Maison Margiela Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Miley Cyrus is captured in a striking portrait for the Maison Margiela Fall 2025 ad campaign, photographed by Paolo Roversi with creative direction by Glenn Martens. She wears a semi-sheer textured white dress paired with dark strap heels against a moody, mottled grey backdrop. The image features dramatic lighting with soft highlights and deep shadows, emphasizing the tactile qualities of the garments. Styling by Robbie Spencer, hair by Eugene Souleiman, makeup by Lucia Pica, nails by Hanae Goumri, and set design by Jean-Hughes de Chatillon complete the production.
Style
Editorial, Vertical, Moody
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Pure White (60%)
Jet Black (40%)
Background
Textured Backdrop
Context
Advertising Campaign





