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  • ·Maison Margiela Fall 2025 Ad Campaign by Paolo Roversi
BrandMaison Margiela
ProjectFall 2025 Ad Campaign
Miley Cyrus in a Maison Margiela ad campaign wearing a leather jacket and holding a bag against a textured background

Maison Margiela Fall 2025 Ad Campaign 2025

Associated creatives

Glenn Martens
Glenn MartensCreative Director
Paolo Roversi
Paolo RoversiPhotographer
Miley Cyrus
Miley CyrusModels
Robbie Spencer
Robbie SpencerStylist / Fashion Editor
Eugene Souleiman
Eugene SouleimanHair
Lucia Pica
Lucia PicaMakeup
Hanae Goumri
Hanae GoumriManicurist
Jean-Hughes de Chatillon
Jean-Hughes de ChatillonSet Designer

Tags

miley cyrusmiley cyrus in leather jacketleather jacketwoman in leather jackethandbagwoman holding handbag

Description

Miley Cyrus stars in the Maison Margiela Fall 2025 ad campaign, photographed by Paolo Roversi. The monochrome portrait features the subject wearing a structured leather jacket and holding a handbag against a softly mottled background. Creative direction by Glenn Martens shapes the campaign, with fashion styling by Robbie Spencer. Hair is styled by Eugene Souleiman, makeup by Lucia Pica, nails by Hanae Goumri, and set design by Jean-Hughes de Chatillon.

Style

Editorial, Vertical, Monochrome, Gritty

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (50%)

Background

Textured Backdrop

Context

Advertising Campaign