BrandMAD
ProjectBrand Identity

MAD Brand Identity 2020
Associated creatives
Tags
Description
This brand identity project for MAD by Stoëmp Studio features an editorial layout combining magazine spreads, typography, and product photography. The composition displays multiple panels showcasing sculptural gold and dark jewelry pieces alongside a portrait of a person against a sky background. The minimalist layout utilizes clean white space, structured grids, and red and black typography elements throughout the design.
Style
Editorial, Horizontal, Clean, Minimalist
Techniques
Typography
Industries
Jewellery
Color
Pure White (60%)
Gold (20%)
Jet Black (20%)
Background
White Seamless
Context
Advertising Campaign, Lookbook