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Brand
MAD
ProjectBrand Identity
Three printed posters featuring typographic text and portraits pasted on a wooden board outdoors in daylight

MAD Brand Identity 2020

Associated creatives

Stoëmp Studio
Stoëmp StudioGraphic Design

Tags

MAD postersMAD brand identityposters on wooden boardbrand identityposters

Description

Three large posters are wheatpasted onto a wooden hoarding outdoors in broad daylight, showcasing brand identity graphics for MAD. Designed by Stoëmp Studio, the posters feature striking portrait photography combined with bold red typography and event dates. The central panel displays a person with red pigment across their face wearing a red top, while the flanking panels show monochrome imagery and detailed accessories. Natural lighting casts subtle shadows across the textured paper and wooden structure.