Brand Identity 2024

Description

This image presents three vertical digital display screens mounted sequentially against a rough, grey stone block wall. The displays showcase the brand identity for an exhibition titled American Landscapes, featuring deep brown and rust-toned graphic panels paired with classical landscape art depicting wooded river scenes. The left panel displays large bold typography with exhibition titles and the MUNSON logo. The center panel features explanatory descriptive text about the Hudson River School art movement. The right panel displays visitor information, schedule details, and sponsor credits with an I Love NY logo at the bottom. The presentation highlights a cohesive editorial and corporate layout approach for cultural institution design.

Style

Horizontal, Commercial, Earthy, Graphic

Techniques

Typography

Industries

Festivals & Events

Color

Background

Stone Texture

Context

Advertising Campaign