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  • ·Luke Lovell Blue Room ASOS Yellow Dress Campaign
Brand
ASOS
ProjectBlue Room
Model in a textured yellow halter mini dress leaning back on a light blue velvet sofa in front of matching blue curtains.

ASOS Blue Room 2026

Associated creatives

Luke Lovell
Luke LovellPhotographer

Tags

woman in yellow dresswoman in dressyellow halter dressyellow dresshalter mini dressfringe dresstassel dresstextured yellow dress

Description

Photographed by Luke Lovell for the ASOS 'Blue Room' project, this fashion image features a woman with long wavy brunette hair reclining against a channeled powder blue velvet armchair. She wears a textured yellow halter mini dress accented with delicate hanging fringe tassels, accessorized with gold hoop earrings and rings. The backdrop consists of softly pleated light blue drapery that creates a monochromatic tonal setting against the vibrant yellow garment. The direct, polished lighting highlights the rich textural contrast between the knitted dress and velvet upholstery.