Ludovic de Saint Sernin Ludovic de Saint Sernin Swim 2025 Campaign 2025
Associated creatives
Tags
Description
Black and white campaign photograph for the Ludovic de Saint Sernin Swim 2025 collection, shot by photographer Stuart Winecoff with creative direction by Jean-Baptiste Talbourdet-Napoleone and Lolita Jacobs. The image captures a muscular Black male model wearing black lace-up swimwear, seen both from the back in the foreground and reflected in a glass mirror. Directional, high-contrast lighting sculpts the subject's physique against the backdrop of a tiled shower wall. The campaign text includes the brand logo LdSS alongside the caption 'FIRE ISLAND PINES'.
Style
Horizontal, Commercial, Sensual, Monochrome
Techniques
Hard Light
Industries
Swimwear
Color
Jet Black (20%)
Background
Bathroom
Context
Advertising Campaign