W Magazine China Louis Vuitton x W CNY 2026

Description

An aerial perspective captures a line of four individuals walking along the narrow earthen paths separating flooded agricultural terraces. The terraced fields display striking natural contrasts, featuring deep red mineral-rich earth alongside pools of water that reflect the sky. The figures wear dark garments paired with distinctive conical hats featuring bright circular accents. Natural daylight illuminates the landscape, casting soft shadows and highlighting the sweeping curves of the terraced terrain. This editorial imagery was photographed by Kin Chan Coedel for the Louis Vuitton x W CNY project in collaboration with W Magazine China.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Natural light, Drone footage

Color

Background

Agricultural Land

Context

Advertising Campaign, Editorial