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BrandW Magazine China
ProjectLouis Vuitton x W CNY
Three models from behind wearing traditional conical hats and patterned black and pink garments for W Magazine China.

W Magazine China Louis Vuitton x W CNY 2026

Associated creatives

Kin Chan Coedel
Kin Chan CoedelPhotographer

Tags

three women in traditional hatsthree womentraditional hatsconical straw hatsblack and pink garmentswoven belts

Description

Three figures are captured from behind in a high-end fashion editorial for Louis Vuitton x W CNY, photographed by Kin Chan Coedel for W Magazine China. They wear intricately patterned black garments with vibrant pink sleeves, woven belts, and large conical straw hats adorned with colourful floral and beaded details. The natural outdoor lighting highlights the rich textures of the embroidered fabrics and traditional accessories. The composition frames the subjects against a rugged natural background, emphasizing cultural heritage and craftsmanship.

Style

Editorial, Vertical, Warm

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Hot Pink (30%)
Golden Yellow (20%)

Background

Mountain

Context

Advertising Campaign, Editorial