Loro Piana 'Back to School' Fall 2026 Ad Campaign 2026

Description

A centered medium close-up portrait of model Kim Woosang for the Loro Piana 'Back to School' Fall 2026 advertising campaign photographed by Sam Rock. The model looks directly into the camera with a calm, neutral expression. He wears layered cold-weather attire, including a light pink turtleneck, a marled knit sweater, and a dark charcoal wool coat. Behind him, two horizontal wooden coat racks with curved dark metal hooks span across a muted rose-pink wall, creating a balanced and symmetrical composition under soft, diffused lighting.

Style

Horizontal, Commercial, Symmetrical

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign