Brand
ProjectLois Jeans AW25/26 Campaign

Lois Jeans Lois Jeans AW25/26 Campaign 2025
Associated creatives
Tags
Description
Shot by photographer Walter Pierre for the Lois Jeans AW25/26 campaign, this horizontal visual features model Laiza de Moura resting on a boat deck cushion under direct natural light. She is shown from behind, lounging topless in off-white denim jeans with hands resting behind her head. The dramatic Mediterranean background features dark, craggy coastal cliffs rising above deep water, crowned by a distinct spiral-striped lighthouse against a clear blue sky.
Style
Horizontal, Commercial
Techniques
Natural light
Color
Off-White (90%)
Background
Rocky Coast
Context
Advertising Campaign