Lois Jeans Lois Jeans AW25/26 Campaign 2025

Description

Model Laiza de Moura climbs a stainless steel ladder onto a wooden boat deck against deep blue ocean water for the Lois Jeans AW25/26 campaign. She wears a coordinated medium-wash denim jacket and matching slim-fit jeans. Shot in crisp natural daylight by photographer Walter Pierre with creative direction by Arthur van Rongen.

Style

Vertical, Commercial, Cool

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Ocean

Context

Advertising Campaign