Brand
ProjectLois Jeans AW25/26 Campaign

Lois Jeans Lois Jeans AW25/26 Campaign 2025
Associated creatives
Tags
Description
A fashion campaign image for the Lois Jeans AW25/26 collection, photographed by Walter Pierre with creative direction by Arthur van Rongen and styling by Constant de Boer. Model Laiza de Moura stands viewed from behind with arms loosely spread, turning her profile slightly toward the right. She wears an oversized burgundy striped button-up shirt tucked into dark black denim jeans displaying the rear waistband patch. The outdoor composition is bathed in cool, diffused daylight with a soft-focus ocean coastline stretching across the background.
Style
Editorial, Horizontal, Cool
Techniques
Natural light
Industries
High Street Fashion
Color
Burgundy (50%)
Off-Black (50%)
Background
Ocean
Context
Advertising Campaign