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BrandLoewe
ProjectPre-Fall 2025 Ad Campaign
Josh O'Connor in a textured grey blazer and trousers against a neutral wall for Loewe Pre-Fall 2025 campaign photographed by Gray Sorrenti

Loewe Pre-Fall 2025 Ad Campaign 2025

Associated creatives

Gray Sorrenti
Gray SorrentiPhotographer
Greta Lee
Greta LeeModels
Josh O’Connor
Josh O’ConnorModels
Stéphane Bak
Stéphane BakModels
and Yang Mi
and Yang MiModels

Tags

josh o connorjosh o connor wearing grey suitgrey textured suitgrey blazerman in grey suitman wearing textured blazer

Description

Josh O'Connor is featured in the Loewe Pre-Fall 2025 ad campaign, photographed by Gray Sorrenti. He wears an oversized, textured grey tailored jacket and matching trousers against a light neutral architectural backdrop with stark shadow lines. The lighting is direct and warm, highlighting the tactile grain of the suiting fabric. The framing is vertical and portrait-oriented, featuring bold typography across the top reading LOEWE.

Style

Vertical, Commercial, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Charcoal (80%)
Pure White (20%)

Background

House

Context

Advertising Campaign