BrandKurz
ProjectBrand Identity

Kurz Brand Identity 2020
Associated creatives
Tags
Description
This image presents the brand identity project for Kurz, showcasing a vertically oriented paper booklet centered against a neutral background. The cover features clean, sans-serif typography detailing the company's history in gold leaf production. Diagonal streaks of bright light and stark shadows sweep across the scene, creating high contrast and highlighting the physical texture of the paper stock. The composition emphasizes precise typographic design and minimalist layout principles.
Style
Artistic, Vertical, Clean, Minimalist
Techniques
Typography, Hard Light
Color
Pure White (80%)
Jet Black (20%)
Background
White Seamless
Context
Brand Film / Corporate Video