BrandKurz
ProjectBrand Identity

Kurz Brand Identity 2020
Associated creatives
Tags
Description
This image showcases a brand identity presentation for Kurz featuring paper and foil samples labelled Alufin and Matt Alufin. The composition features rectangular white paper cards arranged vertically on a neutral surface. A distinct diagonal beam of harsh light cuts across the frame, casting sharp shadows and highlighting the tactile finish of the material. The clean, minimalist layout emphasizes the typography and metallic foil stamping details.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Hard Light
Color
Pure White (80%)
Medium Grey (20%)
Background
White Seamless
Context
E-commerce / Product