KidSuper Fall 2025 Ad Campaign 2025

About

This portrait from KidSuper's Fall 2025 ad campaign was photographed by Elliot Hensford, with creative direction by TJ Sawyer and art direction by Julia Dias. The image features a female model standing atop a large, moss-covered rock in a rolling valley landscape under an overcast sky. She wears a long olive green belted trench coat with subtle textured detailing and a patterned headscarf. The natural lighting and muted color grading create an atmospheric, grounded mood that complements the outdoor setting.