BrandKidSuper
ProjectFall 2025 Ad Campaign
KidSuper Fall 2025 Ad Campaign 2025
Associated creatives
TJ SawyerCreative Director
Julia DiasArt Director
Sam EdynArt Assistants
Sienna KingArt Assistants
Matthew PayneArt Assistants
and Jeremy RwakasiisiArt Assistants
The Odyssey CollectiveAgency
Elliot HensfordPhotographer
Ismah Ansari1st AD
TaranProducer
Omari PhippsModels
Saràh PhenomModels
Atlantic JohnsonModels
Selene DuggerModels
Fabian HenryModels
LorryModels
Charlotte GadekeModels
and Bo HendrixModels
Shereen ClairessaStylist
Flossie DohertyStylist Assistant
Ana VeronicaHair
Lucy BRetoucher
Touched By RachealMakeup
Julia DiasSet Designer
George McGuinness RobsonLighting Tech
Ella CostacheLighting Assistant
Jivan WestLighting Assistant
and Igoris TaranLighting Assistant
Isaac TapikiProduction Assistant
Tags
Description
This image from KidSuper's Fall 2025 ad campaign, photographed by Elliot Hensford with creative direction by TJ Sawyer, features a young man seated outdoors in a rural landscape. He wears a heavy, padded quilted jacket and matching quilted trousers, paired with a large patterned duffel bag resting beside him on the ground. The moody, overcast lighting and muted color palette evoke a cinematic, atmospheric mood. The scene is styled by Shereen Clairessa with art direction by Julia Dias, captured against a painted or natural rolling landscape backdrop.
Style
Editorial, Vertical, Moody, Nostalgic
Techniques
Natural light
Industries
Designer Fashion
Color
Olive (50%)
Medium Grey (50%)
Background
Mountain
Context
Advertising Campaign